In the wake of the devastating COVID-19 pandemic, things are slowly beginning to normalize: consumers are returning to their normal routines, states nationwide are beginning to change shelter-in-place policies and businesses are hesitantly reopening their doors. For many industries, recovery from this tragedy means nothing more than a delicate return to previous operating procedures. But...
Consumerism continues to permeate every economic sector, and healthcare is no exception. Along with excellent healthcare services, your patients are searching for personalized service, convenience, and punctuality. Adjusting your clinic’s practices to meet these desires can have a major impact on consumer attraction and retention, clinic reviews, and the overall health of your patients. We...
Emerging technology has brought about tremendous steps forward in healthcare. From genome sequencing to holograms used in surgery, groundbreaking innovations are improving the ability of general physicians and specialists alike to treat their patients optimally. Despite high-tech advancements disrupting the way patients are treated medically, ironically, the technology they use to research...
Healthcare is a prime concern for individuals of all ages. The world is in constant change, so unsurprisingly, the mindset and habits of consumers change with it. For instance, these days, there's increasing importance put on technology, the growing population, and costs. So, for healthcare providers to successfully connect with consumers and identify what matters to them, it's vital to...
Approximately 3 billion people or 50% of all global internet users are posting reviews online each month. It’s Friday night. You’re in the mood for pizza and will accept no substitutes. Deep dish, gooey, cheese-y, with olives, mushrooms, and jalapeños. What’s the first thing you do? You go online to find places on your way home from work. Right away, you’ve got all the info you need,...
Once a patient walks into an urgent care clinic, the front desk staff is their first point of contact. Every impression they have — positive or negative — begins at this moment. Any front desk staff member knows that creating an exceptional experience for patients who are injured or ill isn’t always easy. However, when patients receive great customer service, they’re likely to come back every...
It’s no secret that healthcare consumers in 2018 have high demands—far higher than at any other point in history. Rightfully so. As more and more Americans (about 40%) take on high deductible health plans, and millions more go without health insurance altogether, the cost of healthcare is taking its toll. As such, patients are turning to urgent care over both traditional doctor’s office and...
Wait time: it’s the holy grail of consumer expectation in healthcare. Actually, make that any industry. When a restaurant patron waits for more than what he or she feels is a reasonable time to receive their food, they become discontented. When a customer service line puts callers on hold for anywhere from 20 minutes to 2 hours, they become (justifiably) angry. Similarly, healthcare consumers...
More and more patients are looking online for where they should get their healthcare. They find doctors on sites such as Solv, Yelp, Google, and ZocDoc, where they see reviews from other patients about their experiences. Keeping your medical clinic’s online reputation up is thus paramount to maintaining a healthy stream of new patients coming to your practice. Sooner or later, though, everyone...
Getting patients to your urgent care clinic isn’t always that easy. They can go to the ER or another urgent care clinic, wait for an available time in their primary doctor’s schedule, or skip medical care altogether.And the challenge doesn’t end when they walk into your urgent care clinic, either. For treatment to be successful, patients need to do what your doctors tell them to do, and be...
